The recent CMI Report has shown us that interactive content is more than a buzzword.
Businesses large and small are finding success with interactive content that engages, educates, and captures their audiences attention in a more effective way than static content ever could. In this webinar, ion's Director of Customer Engagement, Audrey Ross and Content Strategist, Stephanie Mansueto provide a reintroduction to interactive content basics.
- What interactive content is — from simple to advanced
- How you can repurpose your existing static content
- Which types of interactive content work at each stage of the buyer’s journey
- How to add interactive content to your existing content strategy
- The stages of a successful interactive content marketing program