Interview: The New Role of Chief Marketing Technologist

Louis Gudema talks with Scott Brinker, co-founder and CTO of ion interactive

Scott Brinker is a thought leader in the area of marketing technology, blogging at and speaking at many conferences. His Marketing Technology Landscape Supergraphic, which he put out in January of this year, created quite a stir with its illustration of 947 marketing technology companies in 43 categories – and his note that this wasn’t even all of the companies or even all of the categories.

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This article also appears on Louis Gudema's blog.