900+ companies according to ION interactive’s infographic in one market may seem like mind blowing, it may even seem like a saturated market. It isn’t. The truth is, this market is actually heavily segmented. We’re talking about marketing experiences as a major segment and within this major segment is email, marketing, mobile marketing, search and social ads, diaplay advertising. video ads and marketing, creative and design, software providers, creative and design agencies, community sites, community software, social media marketing, events, so on and so forth.
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