The "Golden Age of Marketing Software Marketing" has more software available to it today than any other business function in the history of computing. For marketers, this is a double-edged sword: an incredible array of capabilities — but a dizzying set of choices. In this keynote presentation, Scott Brinker will cover the burgeoning marketing technology landscape, its underlying structure and dynamics, and emerging best practices for successfully harnessing its potential. Come check out his session on Thursday, May 15th from 9:20am - 10:10am.
The event is at The Fairmont Sonoma Mission Inn & Spa from May 14th - 16th.
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